Tag: Reciprocal Accountability

The Thinking Behind the Code| Reciprocal Advocacy: The Lessons of the Battleground

My business site outlines the rules, but here I share the “why.” The decision to implement a mandatory Stewardship Code was born from the fires of betrayal. In my earlier chapters on social media, I worked tirelessly to advocate for others, setting up stages for them to shine. When a creator I supported chose to desert his post during a curated battle because of his ego, it wasn’t just a missed livestream—it was a breach of Reciprocal Advocacy.

I realised then that you cannot build a Sovereign Media Ecosystem on “likes” or “gifts.” It must be built on a covenant. If I am in a room talking about you, I need to know you are at your desk doing the work. This community is for those who understand that Reciprocal Advocacy is a two-way street.

We are navigating a liminal space where the old ways of “working for free” are dying. To bridge the gap to true wealth and sovereignty, we must hold each other to a standard that social media platforms never could. As I grow, you grow—but only if we both show up.

In my journey of Self-Authorisation, I have learned that community must do more than just survive; it must advocate. I once curated a series of “battles” for a creator I supported, only to be let down when they refused to show up, dismissing the caliber of their opponents. They failed to realise they weren’t being judged by who they stood against, but by their own commitment and engagement.

This betrayal by a peer was a pivotal moment. It taught me that a network without Reciprocal Accountability is just a crowd. I built House of Sovren™ to be different. Here, we don’t just “show up” for ourselves; we are Advocates for one another. We talk about each other in spaces where the other isn’t present, promoting each other’s growth with the same vigour we apply to our own. This is the heart of Personal Sovereignty: the power to be for someone else, provided they also fulfil their commitment to the House.

“Advocacy” Concept

To help your members understand this flow of reciprocity, imagine this structure:

Expected Result (The Network Effect): Trust is built in “rooms we can’t always be present,” leading to brand deals and subscriptions that benefit the whole House.

The Guild (The Core): The shared production tools and architecture.

Advocate (Member): Promoting a peer in a 1:1 conversation elsewhere.